Expiration Reminder
about the client
Expiration Reminder is a web and mobile app designed to help companies track the expiration dates of their certificates, contracts, and permits.
About the project
We created a website that serves as a comprehensive hub for all information about the product. With beautiful illustrations and descriptive texts, we aimed to address all potential customer questions and motivate them to purchase a subscription.
To increase discoverability, we included various resources that can be useful to visitors. The website features a blog with search and filtering functionalities, a collection of useful Excel templates, and webinars.
The main challenge was to convey a clear value proposition without overwhelming visitors with technical details. We effectively communicated the product’s benefits through concise and impactful messaging and custom-made illustrations. Security and compliance information is clearly presented, reassuring users about the safety of their data.
We supercharged the website with a powerful CMS setup that helps manage features, solutions, blog, and landing pages. The clear build, based on the Client-First organizational system, includes a well-structured mega menu, improved SEO, and fresh branding.
conclusion
Expiration Reminder’s marketing team now has the ability to manage and update content easily. The improved navigation makes it easy for website visitors to find information about the product. The website is scalable and ready to support the company’s growth.
We were very happy with the results of our project with Karina. Her expertise was evident throughout, and her flexibility and prompt assistance were greatly appreciated. She made a big project feel manageable and smooth. Thank you, Karina, for your dedication and professionalism.
Daniela Oliveira, Head of Marketing
